The old typewriter hadn’t been touched in years. It sat in the back room at Choice Financial in Walhalla, gathering dust, a thing of the past, no longer needed. That is until Choice Financial customer Dave paid a visit in need of a typewriter.
It was just how they did things, Dave explained. He runs a company that supplies the large cargo boxes seen on semi trucks. Each of those boxes requires its own title before being shipped away on the back of a truck. People in the industry use a typewriter to fill out these titles because it’s quick and permanent.
That day, Dave had a driver waiting to drive off in his truck right then and there — but his secretary was on vacation.
“She’s the only one who knows how to do these titles,” he explained. “So I came here hoping you could help.”
Choice Retail Team Leader Sharon Soeby and Loan Assistant Lacey Mathison looked at each other, then towards the backroom where the old typewriter sat.
“We can give it a shot,” Sharon said hopefully.
Dave was not in a panic; he never is. Sharon and Lacey describe him as happy-go-lucky and easy going. He’s been a customer for years, and whenever he comes to the bank, he says hello to everyone, with a smile on his face.
“He’s one of the nicest guys I know,” Sharon said. “So I didn’t hesitate to offer help.”
They dusted off the old typewriter and tried to get it going, but it had been unused for so long that it was barely working. When they did try to type, the letters were all over the place.
Even happy-go-lucky Dave began to furrow his brow. Then Sharon, without hesitation, piped up.
“I can just go use the one at your office for you!” she said.
Dave brightened up right away. “Really? You can do that?”
Sharon laughed and nodded. She told the team she was going to help Dave and would be back in a few minutes, and off they went to his office. The typewriter there was in far better shape than its dusty counterpart at Choice — it was sleek, modern, with a title that read Deluxe 2000.
Nevertheless, it had been a while since Sharon last used a typewriter. On the first try, it proved difficult to get all the letters aligned.
“You’re making me nervous!” she joked at Dave, who was watching over her shoulder. After a few tries, she got everything in place and the title was ready to go.
“You’re a lifesaver,” Dave said.
With the title in hand, the driver was able to get on the road and the order was complete. Sharon bid farewell to a very happy Dave and returned to the office.
For her, this was just another way that she and the team at Choice aim to live out the core values of putting people first and committing to customers.
““It’s just what we do,” she said.
“This is the norm for her,” said Lacey, who has worked with Sharon for years. “She’ll do it for any customer who walks in the door. She does stuff like this all the time.”
Feature photo: (left photo) Sharon Soeby on the typewriter, (right photo) Lacey Mathison and Sharon Soeby, respectively.